Euroleague Basketball’s official timekeeper, Austrian watchmaker Jacques Lemans, will for the third year in a row present the official watch of the Turkish Airlines Euroleague Final Four. After successful and mutually beneficial experiences in Paris and Barcelona, Jacques Lemans returns as an official sponsor at European basketball’s signature event, this time in Istanbul, Turkey. As part of the agreement, Jacques Lemans will also produce a limited run of one-of-a-kind, high-quality 2012 Turkish Airlines Euroleague Final Four watches that will also commemorate the three-year relationship between both companies. Like in years past, these exclusive timepieces will be issued to members of the participating teams and available for purchase at the Final Four for savvy basketball fans eager to complete the Jacques Lemans/Euroleague collection. Its ongoing partnership with Euroleague Basketball in addition to its licensing agreement with the UEFA Champions League cements the status of Jacques Lemans as a leader in the European sports marketplace.
“We are very happy to be partners of Euroleague Basketball again,” states Mr. Alfred Riedl, Jacques Le Mans CEO. “It´s for the third time in a row, every single time it has been a great experience and we want to thank Euroleague for their professional cooperation. The Finals have always been a top-class sports event and the perfect platform for our brand Jacques Lemans.”
“I would like to thank Jacques Lemans for the confidence they have put in Euroleague Basketball for the third year in a row,” Mr. Jordi Bertomeu, Euroleague Basketball President and CEO, said. "This partnership is more proof that Euroleague Basketball is a solid platform for leading brands looking for an active and beneficial partner."